A highlight of Blogfest 2012 was House Beautiful’s panel on finding your “Aha!” moments. Editor-in-Chief, Newell Turner, along with HB’s Next Wave Designers Jon Call, Jill Goldberg, and Michael Herold shared game changing moments that took their designs to the next level. They then challenged us bloggers to share our own versions.
I must admit to feeling quite familiar with this “Aha!” feeling. As a designer, I tend to experience 2-3 moments of brilliance every day. Often they are followed by the “Hells-to-the-No” or “Close-but-No-Cigar” sensation. The bold decision, the perfect pairing, the stunning focal point… they are like the thesis of my designs. But no thesis is complete on its own. My “Aha!” moments do not turn into great designs until I have thoughtfully edited, added, subtracted and tweaked my way to perfection.
My favorite example of this would be my office nook. Right from the start, I was struck with the lightning bolt of inspiration to paint my wall a Yves Klein-inspired Blue and pair it with my hot pink desk. Bold, provocative and fun on its own, the maximalist in me knew it was not complete. Perhaps my “Aha” moment wasn’t the bold use of color, but the trust in my gut to keep adding on layers, art and textures until I got it just right. Trust, at certain points this wall was a hot mess, but I edited until I achieved my balance.
And yes, that meant removing a beloved rug from the equation, because sometimes too much is too much… even if it is pretty.
What have your “aha!” design moments been? Was it adding in layers or taking them away?
Image: Courtney Apple Photography for Design Manifest
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